Internet purchases by individuals in Italy
Italy: Internet purchases by individuals was 28.1% in 2019. ◆ Volatile
Latest (2019)
28.1%
Change on year
up 9.4%
World rank
29th
of 34 countries
All-time high
28.1%
in 2019
All-time low
3.2%
in 2002
Years of data
17
2002–2019
Internet purchases by individuals in Italy, 2002–2019
Source: Eurostat. Measured in Percentage of individuals.
Analysis
In 2019, internet purchases by individuals in Italy stood at 28.1%. That is the highest value across all 17 years on record.
The figure is up 9.4% on the previous year and up 260.4% over ten years.
Over the whole period, internet purchases by individuals in Italy peaked at 28.1% in 2019 and was at its lowest, 3.2%, in 2002.
Italy ranks 29th of 34 countries on this measure, in the bottom quarter.
The series is highly variable year to year, so single readings are best treated with caution.
Averages by decade
| Decade | Average | Lowest | Highest | Years |
|---|---|---|---|---|
| 2000s | 5.3% | 3.2% | 7.8% | 7 |
| 2010s | 17.5% | 9.3% | 28.1% | 10 |
Countries ranked near Italy
More science & technology data for Italy
- Scientific and technical journal articles 82,771 (2023)
- Mobile phone subscriptions 78.67 million (2024)
- Mobile phone subscriptions per 100 people 132.57 per 100 people (2024)
- Mobile and landline phone subscriptions per 100 people 132.57 per 100 people (2024)
- Patent applications, nonresidents 797 (2021)
- Share of the population using the Internet 89.2% (2024)
- Patent applications, residents 10,281 (2021)
- Research and development expenditure 1.4% (2023)
- Human resources in science and technology (HRST) by category and NUTS 11,460 (2025)
- Number of people using the Internet 44.71 million users (2021)
Frequently asked questions
- What is internet purchases by individuals in Italy?
- Internet purchases by individuals in Italy was 28.1% in 2019, according to Eurostat.
- What is the highest internet purchases by individuals recorded in Italy?
- The highest recorded value was 28.1% in 2019.
- What is the lowest internet purchases by individuals recorded in Italy?
- The lowest recorded value was 3.2% in 2002.
- How does Italy rank for internet purchases by individuals?
- Italy ranks 29th out of 34 countries with data for 2019.
- Is internet purchases by individuals rising or falling in Italy?
- Over the last ten years it is up 260.4%. The long-run trend across the full record is volatile.
- Where does this Italy data come from?
- The figures come from Eurostat, published as part of Internet purchases by individuals (2002-2019). Statizoid updates them automatically from the source API.
Download this data
CSV · JSON — 17 observations, free to reuse under CC BY 4.0 (Eurostat).