Internet purchases by individuals in Estonia
Estonia: Internet purchases by individuals was 66.8% in 2025. ▲ Rising
Latest (2025)
66.8%
Change on year
up 7.7%
World rank
14th
of 42 countries
All-time high
66.8%
in 2025
All-time low
56.5%
in 2020
Years of data
6
2020–2025
Internet purchases by individuals in Estonia, 2020–2025
Source: Eurostat. Measured in Percentage of individuals.
Analysis
In 2025, internet purchases by individuals in Estonia stood at 66.8%. That is the highest value across all 6 years on record.
Compared with earlier readings it is up 7.7% on the previous year and up 18.1% over ten years.
Estonia ranks 14th of 42 countries on this measure, in the middle of the range.
Internet purchases by individuals in Estonia, year by year
| Year | Percentage of individuals | Change |
|---|---|---|
| 2020 | 56.5% | — |
| 2021 | 61.7% | +9.2% |
| 2022 | 59.1% | -4.2% |
| 2023 | 62.0% | +5.0% |
| 2024 | 62.0% | -0.1% |
| 2025 | 66.8% | +7.7% |
Countries ranked near Estonia
More science & technology data for Estonia
- Patents in OECD selected technologies — Patent applications 49 Patents (2023)
- Domestic ownership of inventions made abroad — Patent applications 0 Patents (2023)
- Foreign ownership of domestic inventions — Patent applications 0 Patents (2023)
- Indicators of international co-operation — Patent applications 0 Patents (2023)
- Patents in OECD selected technologies — Patent grants 10 Patents (2022)
- Human resources in science and technology (HRST) by category and NUTS 444 Thousand persons (2025)
- Patents - technology diffusion 32 Patents (2023)
- Human resources in science and technology (HRST) by category, NUTS 1 444 Thousand persons (2025)
- Human resources in science and technology (HRST) by category, NUTS 1 444 Thousand persons (2025)
- R&D personnel and researchers by sector of performance, sex and NUTS 9,845 Full-time equivalent (FTE) (2024)
Frequently asked questions
- What is internet purchases by individuals in Estonia?
- Internet purchases by individuals in Estonia was 66.8% in 2025, according to Eurostat.
- What is the highest internet purchases by individuals recorded in Estonia?
- The highest recorded value was 66.8% in 2025.
- What is the lowest internet purchases by individuals recorded in Estonia?
- The lowest recorded value was 56.5% in 2020.
- How does Estonia rank for internet purchases by individuals?
- Estonia ranks 14th out of 42 countries with data for 2025.
- Is internet purchases by individuals rising or falling in Estonia?
- Over the last ten years it is up 18.1%. The long-run trend across the full record is rising.
- Where does this Estonia data come from?
- The figures come from Eurostat, published as part of Internet purchases by individuals (2020 onwards). Statizoid updates them automatically from the source API.
Download this data
CSV · JSON — 6 observations, free to reuse under CC BY 4.0 (Eurostat).