Internet purchases by individuals in Sweden
Sweden: Internet purchases by individuals was 80.1% in 2025. ▲ Rising
Latest (2025)
80.1%
Change on year
up 1.1%
World rank
6th
of 42 countries
All-time high
80.2%
in 2023
All-time low
72.9%
in 2020
Years of data
6
2020–2025
Internet purchases by individuals in Sweden, 2020–2025
Source: Eurostat. Measured in Percentage of individuals.
Analysis
The most recent figure for internet purchases by individuals in Sweden is 80.1%, measured in 2025.
That represents a change of up 1.1% on the previous year and up 10.0% over ten years.
Sweden ranks 6th of 42 countries on this measure, in the top quarter.
Internet purchases by individuals in Sweden, year by year
| Year | Percentage of individuals | Change |
|---|---|---|
| 2020 | 72.9% | — |
| 2021 | 77.8% | +6.8% |
| 2022 | 75.9% | -2.5% |
| 2023 | 80.2% | +5.6% |
| 2024 | 79.2% | -1.2% |
| 2025 | 80.1% | +1.1% |
Sweden compared with similar countries
- Sweden's 80.1% is above the median for Europe & Central Asia, which is 59.6%, 1.3× the median. (31 countries reporting)
- Sweden's 80.1% is above the median for high income countries, which is 64.3%, 1.2× the median. (28 countries reporting)
Countries ranked near Sweden
More science & technology data for Sweden
- Mobile landline subscriptions, per unit of GDP 0 units per US$ of GDP (2024)
- Mobile landline subscriptions, gaps filled 140.69 (2024)
- Mobile cellular subscriptions by country, per capita 1.41 units per person (2024)
- Mobile cellular subscriptions by country, per unit of GDP 0 units per US$ of GDP (2024)
- Mobile cellular subscriptions by country, gaps filled 14.92 million (2024)
- Mobile cellular subscriptions by country, per square kilometre 36.34 units per square kilometre (2023)
- Mobile landline subscriptions, annual growth rate 0.3001 % change on previous year (2024)
- Mobile cellular subscriptions by country, annual growth rate 0.8277 % change on previous year (2024)
- Scientific and technical journal articles 21,244 (2023)
- Scientific and technical journal articles, per capita 0.002 units per person (2023)
Frequently asked questions
- What is internet purchases by individuals in Sweden?
- Internet purchases by individuals in Sweden was 80.1% in 2025, according to Eurostat.
- What is the highest internet purchases by individuals recorded in Sweden?
- The highest recorded value was 80.2% in 2023.
- What is the lowest internet purchases by individuals recorded in Sweden?
- The lowest recorded value was 72.9% in 2020.
- How does Sweden rank for internet purchases by individuals?
- Sweden ranks 6th out of 42 countries with data for 2025.
- Is internet purchases by individuals rising or falling in Sweden?
- Over the last ten years it is up 10.0%. The long-run trend across the full record is rising.
- Where does this Sweden data come from?
- The figures come from Eurostat, published as part of Internet purchases by individuals (2020 onwards). Statizoid updates them automatically from the source API.
Download this data
CSV · JSON — 6 observations, free to reuse under CC BY 4.0 (Eurostat).