Internet purchases by individuals in Sweden

Sweden: Internet purchases by individuals was 80.1% in 2025. ▲ Rising

Latest (2025)
80.1%
Change on year
up 1.1%
World rank
5th
of 34 countries
All-time high
80.2%
in 2023
All-time low
72.9%
in 2020
Years of data
6
2020–2025

Internet purchases by individuals in Sweden, 2020–2025

0204060802020202220252020: 72.9 Percentage of individuals2021: 77.8 Percentage of individuals2022: 75.9 Percentage of individuals2023: 80.2 Percentage of individuals2024: 79.2 Percentage of individuals2025: 80.1 Percentage of individuals

Source: Eurostat. Measured in Percentage of individuals.

Analysis

The most recent figure for internet purchases by individuals in Sweden is 80.1%, measured in 2025.

That represents a change of up 1.1% on the previous year and up 10.0% over ten years.

Sweden ranks 5th of 34 countries on this measure, in the top quarter.

Countries ranked near Sweden

  1. 2 Netherlands 86.4% compare
  2. 3 Denmark 81.9% compare
  3. 4 Norway 80.4% compare
  4. 6 Czechia 75.4% compare
  5. 7 Germany 70.4% compare
  6. 8 France 70.3% compare

See the full ranking of 35 places →

More science & technology data for Sweden

All data for Sweden →

Frequently asked questions

What is internet purchases by individuals in Sweden?
Internet purchases by individuals in Sweden was 80.1% in 2025, according to Eurostat.
What is the highest internet purchases by individuals recorded in Sweden?
The highest recorded value was 80.2% in 2023.
What is the lowest internet purchases by individuals recorded in Sweden?
The lowest recorded value was 72.9% in 2020.
How does Sweden rank for internet purchases by individuals?
Sweden ranks 5th out of 34 countries with data for 2025.
Is internet purchases by individuals rising or falling in Sweden?
Over the last ten years it is up 10.0%. The long-run trend across the full record is rising.
Where does this Sweden data come from?
The figures come from Eurostat, published as part of Internet purchases by individuals (2020 onwards). Statizoid updates them automatically from the source API.

Download this data

CSV · JSON — 6 observations, free to reuse under CC BY 4.0 (Eurostat).

About this data

Indicator
Internet purchases by individuals (2020 onwards)
Unit
Percentage of individuals
Source
Eurostat
Licence
CC BY 4.0 (Eurostat)
Coverage
35 places, 208 data points, 2020–2025
Last refreshed