Internet purchases by individuals (2002-2019) in European Union - 27 countries (from 2020)

European Union - 27 countries (from 2020): Internet purchases by individuals (2002-2019) was 49.0% in 2019. ▲ Rising

Latest (2019)
49.0%
Change on year
up 6.9%
Rank
4th
of 5 regions
All-time high
49.0%
in 2019
All-time low
19.9%
in 2007
Years of data
13
2007–2019

Internet purchases by individuals in European Union - 27 countries (from 2020), 2007–2019

010203040502007201320192007: 19.9 Percentage of individuals2008: 20.9 Percentage of individuals2009: 24.1 Percentage of individuals2010: 26.9 Percentage of individuals2011: 29.1 Percentage of individuals2012: 30.9 Percentage of individuals2013: 33.5 Percentage of individuals2014: 36.2 Percentage of individuals2015: 38.3 Percentage of individuals2016: 40.7 Percentage of individuals2017: 43.6 Percentage of individuals2018: 45.8 Percentage of individuals2019: 49 Percentage of individuals

Source: Eurostat. Measured in Percentage of individuals.

Analysis

In 2019, internet purchases by individuals in European Union - 27 countries (from 2020) stood at 49.0%. That is the highest value across all 13 years on record.

That represents a change of up 6.9% on the previous year and up 103.5% over ten years.

Over the whole period, internet purchases by individuals in European Union - 27 countries (from 2020) peaked at 49.0% in 2019 and was at its lowest, 19.9%, in 2007.

The long-run direction has been consistently rising across the 13 years of available data.

Internet purchases by individuals (2002-2019) in European Union - 27 countries (from 2020), year by year

Annual values for Internet purchases by individuals (2002-2019) in European Union - 27 countries (from 2020), 2007 to 2019.
Year Percentage of individuals Change
2007 19.9% —
2008 20.9% +5.3%
2009 24.1% +15.1%
2010 26.9% +12.0%
2011 29.1% +8.1%
2012 30.9% +6.0%
2013 33.5% +8.4%
2014 36.2% +8.3%
2015 38.3% +5.8%
2016 40.7% +6.2%
2017 43.6% +7.2%
2018 45.8% +4.9%
2019 49.0% +6.9%

Averages by decade

DecadeAverage LowestHighest Years
2000s 21.6% 19.9% 24.1% 3
2010s 37.4% 26.9% 49.0% 10

Countries ranked near European Union - 27 countries (from 2020)

  1. 1 United Kingdom 80.1% compare
  2. 1 United Kingdom 80.1% compare
  3. 3 Denmark 73.9% compare
  4. 4 Germany 71.0% compare
  5. 5 Sweden 70.3% compare
  6. 6 Netherlands 69.9% compare
  7. 6 Netherlands 69.9% compare

See the full ranking of 50 places →

More science & technology data for European Union - 27 countries (from 2020)

All data for European Union - 27 countries (from 2020) →

Frequently asked questions

What is internet purchases by individuals in European Union - 27 countries (from 2020)?
Internet purchases by individuals in European Union - 27 countries (from 2020) was 49.0% in 2019, according to Eurostat.
What is the highest internet purchases by individuals recorded in European Union - 27 countries (from 2020)?
The highest recorded value was 49.0% in 2019.
What is the lowest internet purchases by individuals recorded in European Union - 27 countries (from 2020)?
The lowest recorded value was 19.9% in 2007.
How does European Union - 27 countries (from 2020) rank for internet purchases by individuals?
European Union - 27 countries (from 2020) ranks 4th out of 5 regions with data for 2019.
Is internet purchases by individuals rising or falling in European Union - 27 countries (from 2020)?
Over the last ten years it is up 103.5%. The long-run trend across the full record is rising.
Where does this European Union - 27 countries (from 2020) data come from?
The figures come from Eurostat, published as part of Internet purchases by individuals (2002-2019). Statizoid updates them automatically from the source API.

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Internet purchases by individuals in European Union - 27 countries (from 2020). Statizoid, drawing on Eurostat. Retrieved 10 November 2026, from https://science-tech.statizoid.com/stat/internet-purchases-by-individuals-2002-2019/european-union-27-countries-from-2020/

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About this data

Indicator
Internet purchases by individuals (2002-2019)
Unit
Percentage of individuals
Source
Eurostat
Licence
CC BY 4.0 (Eurostat)
Coverage
50 places, 777 data points, 2002–2019
Last refreshed